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에어라인,항공산업,항공시장,항공마케팅,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,p,경영경제,레포트
The Airline Industry
Loyalty Programs in,
Table of Contents
Overview
Industry Analysis
Korean Airlines
Asiana Airlines
Cathay Pacific
Value Analysis
Target Analysis
Recommendations
Introduction
Overview
Target: First-class customers
International Airliners
Korean Airlines
Asiana Airlines
Cathay Pacific
Industry Analysis
Korean Airlines
Asiana Airlines
Cathay Pacific
Summary
Industry Analysis
Korean Air
In-flight Service
Seats
Food
In-flight entertainment
Personal service
Before & After Service
Prioritized Services
Lounge
Free charge additional services
KAL Premium Care Service
Mileage advantage
In-Flight Service
Seating
Food
First-class Cosmo Sleeper
First-class Sleeper
First-class
Course menus- Western, Chinese, Japanese
“First-class limited primary ordering Service”
In-Flight Service
Movies
Personal Services
Pajamas are given
Notebooks
Satellite Phone…(省略)
설명
에어라인,항공산업,항공시장,항공marketing ,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,instance(사례),swot,stp,4p
에어라인,항공산업,항공시장,항공marketing ,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,instance(사례),swot,stp,4p
다.